Julio Junior
When The Witcher 4’s reveal trailer premiered at last year’s Game Awards, fans were blown away—and now the cinematic has officially been crowned the best of the year. The ADC Annual Awards, which shine a spotlight on excellence in fields from architecture to advertising and gaming, handed Platige Image the gold in the Gaming – Marketing – Trailer category.
We did it! We’re bringing home the #GoldCube from the ADC Annual Awards 2025! ✨
— Platige Image (@PlatigeImage) May 15, 2025
Our Cinematic Reveal Trailer for The Witcher 4 has officially WON in the Gaming – Marketing – Trailer category!
Produced in collaboration with @CDPROJEKTRED and powered by Unreal Engine 5, this… pic.twitter.com/3RqTtZE3wZ
Platige Image, the studio behind the stunning visuals, celebrated the win on social media: “We did it! Bringing home the Gold Cube from the ADC Annual Awards 2025!” Their post thanked CD Projekt Red and the Unreal Engine 5 team, noting that months of hard work and creative collaboration made the trailer possible.
At the heart of the trailer is Ciri stepping into her role as The Witcher 4’s protagonist—a powerful moment that clearly resonated with both fans and judges. If you’re curious about the craftsmanship behind those breathtaking shots, be sure to check out Platige Image’s behind-the-scenes feature.
Since the release of the trailer, anticipation for The Witcher 4 has only grown, with fans eagerly awaiting more details about the game’s storyline and gameplay mechanics. CD Projekt Red has hinted at new features that will expand the Witcher universe, promising a more immersive experience for players.
In recent interviews, developers have shared that The Witcher 4 will introduce a dynamic weather system and enhanced AI for non-playable characters, aiming to create a more realistic and engaging world. These advancements are made possible by the capabilities of Unreal Engine 5, which has been praised for its ability to render stunning graphics and complex environments.
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Congratulations to Platige Image and CD Projekt Red for winning the Gold Cube at the ADC Annual Awards! It’s exciting to see Ciri taking the lead in The Witcher 4, and the trailer’s stunning visuals truly reflect the team’s hard work and creativity. Looking forward to the game’s release!